@article{oai:tsukuba.repo.nii.ac.jp:00041801,
 author = {TSANG, Gabriel F.Y.},
 journal = {国際日本研究, Journal of International and advanced Japanese studies},
 month = {Mar},
 note = {Generally categorized as low art, Japanese manga and anime draw insufficient overseas critical attention, regardless of their enormous cultural influence in East Asia. Their popularity not simply proved the success of cultural industrialization in Japan, but also marks a series of local phenomena, reflecting social dynamicity and complexity, that deserve interdisciplinary analysis. During the lost decade in the 1990s, which many scholars studied with economic accent (Katz 1998, Grimes 2001, Lincoln 2001, Amyx 2004, Beason and Patterson 2004, Rosenbluth and Thies 2010), manga and anime industry in Japan entered its golden age. The publication and broadcast of some remarkable works, such as Dragon Ball, Sailor Moon, Crayon Shin-chan and Slam Dunk, not only helped generate huge income (nearly 600 billion yen earned in the manga market in 1995) that alleviated economic depression, but also distracted popular focus from the urge of demythologising national growth. This paper will focus on the TV-series version of Hideaki Anno’s Neon Genesis Evangelion (1995?1996), a well-received anime broadcast after the Great Hanshin earthquake and the Tokyo subway sarin attack perpetrated by terrorists of Aum Shinrikyo, both happening in 1995. I will base my discussion on some important concepts of Jean-Paul Sartre, such as le pour-soi (the for-itself) and bad faith, to illustrate how Hideaki Anno represents his protagonists as figures emancipated by existentialist morality. His frequent use of monologue in latter episodes individually enquiring the meaning of personal existence, following the dystopian fall of Tokyo-3, echoes the nihilistic context of both post-traumatic Europe and over-capitalized Japan. I argue that the subjective bonding between given existence of self-consciousness and innate search for fixing the purpose of being has pre-universalized relevant reflection. It sustains the celebrity of Neon Genesis Evangelion until now, especially when Japan has not yet recovered from the 2011 earthquake off the Pacific coast of T￣ohoku, which carried unresolved economic challenges.},
 pages = {35--43},
 title = {<Article>Beyond 2015 : Nihilism and Existentialist Rhetoric in Neon Genesis Evangelion},
 volume = {8},
 year = {2016}
}