@techreport{oai:tsukuba.repo.nii.ac.jp:00022675, author = {Myojo, Satoshi and Kanazawa, Yuichiro and 金澤, 雄一郎}, month = {}, note = {Includes bibliographical references}, title = {Do consumers understand TCO? : an empirical study of consumer decision making in the U.S. automobile market}, year = {2002} }