2024-03-29T13:49:22Z
https://tsukuba.repo.nii.ac.jp/oai
oai:tsukuba.repo.nii.ac.jp:00027658
2024-02-08T00:04:20Z
3:233:248
The Role of Familiarity and Creativity in the Generation of Affective Responses to Advertising : Proposal and Evaluation of a Pairing-Congruity Method
Sanabria, Zepeda Jorge Carlos
open access
2012
Includes bibliographical references (leaves 193-202)
2012
eng
doctoral thesis
http://hdl.handle.net/2241/117587
https://tsukuba.repo.nii.ac.jp/records/27658
甲第6325号
博士(感性科学)
Doctor of Philosophy in Kansei Science
2012-07-25
12102
筑波大学
University of Tsukuba
https://tsukuba.repo.nii.ac.jp/record/27658/files/2820.pdf
application/pdf
7.4 MB
2013-12-25